The Summer Social (update!)
One thing you can guarantee in social media is nothing stands still for long. It is a full-time job just keeping abreast of the ever-changing landscape. We here at ATTAIN are more social than most and our social media management team loves being kept on their toes by the tweaks the social channels like to […]
Back To School: Nailing the ‘Sales’ basics
It doesn’t matter how long it is since you left school, September always feels like the beginning of a new term. How will you make sure your sales pipeline is as stuffed full of prospects as a Year 7’s school bag? We are delivering some A-grade ATTAIN knowledge to study and keep in your locker. […]
I am going to tell you a story….how businesses can use digital marketing to deliver great storytelling
I am going to tell you a story. Are you sitting comfortably? Then I’ll begin! Since the beginning of human civilisation, people have told stories: cave painting, legend round campfire, Greek myths, bedtime stories, the latest Netflix drama we are all binging. Stories are there to inform, educate and entertain. Great storytelling can also be […]
How the festival season can amplify your marketing activity
So, we are knee-deep (metaphorically hopefully, weather-dependent) in the summer festival season. Glastonbury and Parklife have already been and gone, while Reading and Leeds are on the horizon. You haven’t seen your forearm without grubby wristbands in several weeks and are wondering if you could feasibly wear wellies and cut-off jeans to the office on […]
How to stop your marketing campaigns going off the rails
The best way to keep a marketing campaign on the right track – and show how much return on investment your marketing journey is generating- is by tracking metrics and learning from them. So, all aboard for the ATTAIN whistle-stop tour of how a data management platform and revenue tracking module can stop your campaigns […]
Print makes a comeback: the brands using the power of print to connect with audiences
As The Drum noted after its panel on The Power of Print at Cannes Lions 2019, print isn’t dying; it’s rediscovering its true strengths. There are obvious reasons our clients choose print over digital for elements of their marketing campaigns: it is tangible, has a longer half-life than digital and is tactile with huge potential to delight in […]