Marketing Made Accessible: print marketing
A quick-look guide to help businesses make their marketing accessible to all. Much of print marketing materials produced by UK businesses are not produced with accessibility issues in mind; often using fonts, layouts, and colours that are harder to read for the estimated 21 million Brits who experience dyslexia, colour blindness, significant visual impairments, dementia or poor […]
Marketing made accessible: social media
A quick-look guide to help businesses make their marketing accessible to all. If you’re reading this, the chances are you are using social media to engage with potential customers – but could your social media actually be turning people away? According to campaigners Purple Pound, more than 1 in 5 potential customers in the UK are disabled – […]
ATTAIN team puts in the miles for charity!
An ATTAIN client, along with two members of the ATTAIN team, will be running a total of 420km throughout February to raise funds for a local cause. Lisa McAllister of Lines Henry, a client of ATTAIN, and Commercial Manager Jackie Salt and Technical Manager Stuart Gent are running 5km each a day – braving the frost […]
Marketing made accessible: websites
Every day, companies’ websites prevent people who live with a disability to engage with them. According to campaigners Purple Pound, more than 1 in 5 potential customers in the UK are disabled – and nearly three quarters of disabled online consumers will click away from a website due to inaccessibility. In partnership with Lancashire accessibility […]
Is your marketing failing to serve 1 in 5 of the population?
ATTAIN launches free guides on making your marketing accessible to all Digital marketing debates tend to focus on the best ways to engage with your audience and convert them into customers. But there is a fundamental aspect to your digital marketing that is often overlooked that could be costing you as many as 1 in […]
Engaging with customers on social media in 2021
How to truly connect with your customers on social media Social media is constantly evolving and changing – so how do businesses keep up with these changes and what are the most effective courses of action for 2021? Here we explore some points to consider when planning your social media marketing schedule this year… Think […]
